THE PRINCE HOTEL LAUNCH

An Art Deco Hotel steeped in local history, the ‘revamped and reimagined’ Prince Hotel launch had to be an awakening of senses. As part of the launch the brief was to create three hype reels to be shared on The Prince Hotel socials leading up to the launch party, and then a highlights video that would capture the incredible artistic execution of the event.  The purpose of the hype reels was to create drama, generate curiosity, and build excitement for the unknown.  

We also created a ‘Behind the Prince’ piece, capturing the thoughts and behind the scenes footage of the creative gurus behind the event, Amy Vaughan Creative and The Style Co.